Category: Social Media
Mobile learning: the revolution of professional training?
$ 12.2 billion. This is the estimate of the global mobile learning market by the end of 2017. Annual growth of more than 50%. Beyond the numbers, this learning modality could revolutionize learning.
Mobile learning modifies learning methods
Thanks to mobile learning, the employee develops his skills via a mobile tool that can be a smartphone or a tablet. Access to knowledge is facilitated because it allows training “just in time”: when the employee needs it and is available. Which has implications for content and formats. Continue reading “Mobile learning: the revolution of professional training?”
How to promote engagement on Instagram? Using Cinemagraphs
Impossible to escape the phenomenon Cinemagraph, these “living photos” that we see most of the time on social networks. He likes it a lot, especially on Instagram, and allows brands to make a different StoryTelling.
The format is not new since it was invented in 2011 by Kevin Burg and Jamie Beck, two American image professionals (cinemagraphs.com), who wanted to animate their fashion photos taken during the famous Fashion Weeks. Today, the “Cinemagraph” format is particularly popular because, more than ever, we are invited to take our time, to slow down and to contemplate the images. The trend “Slow Life” fits perfectly with this new image format. Continue reading “How to promote engagement on Instagram? Using Cinemagraphs”
The Best Time to Post on Instagram, Facebook, Twitter, LinkedIn …
Instagram on Mondays, LinkedIn on Tuesdays and Facebook on weekends … Discover the best shooting windows for your social marketing strategy.
Each social network has its best shooting window, according to a study of the CoSchedule platform, formatted in an infographic by our partner Statista. Monday and Thursday are the best days to post on Instagram. Continue reading “The Best Time to Post on Instagram, Facebook, Twitter, LinkedIn …”